Are you struggling to build your new website? Do you find it difficult to work with coding and design elements like HTML and CSS? It takes considerable skill, a great deal of patience, and not to mention, time to create a beautiful, functioning website. Leave your website’s design to a professional web design agency and focus more on growing your business.
There are various benefits of hiring a web design agency to create your website:
SEARCH ENGINE OPTIMIZATION (SEO)
In addition to web design, some agencies provide SEO services that will help your website rank in search engines like Google and Bing. What good is a great-looking website when no one will see it?
Agencies will work on SEO elements like meta-descriptions, meta-tags, image alt-tags, and internal and external linking structures to help increase the chances of your site showing up in the search engine results pages (SERPs).
If you want a highly-functional website with returning visitors, you must be able to produce quality content that satisfies searcher intent, answers pressing questions, and solves difficult problems. Or you can hire someone else to create your site’s content. Many professional web design companies offer content marketing services including blog posts, social media advertising, landing pages, copywriting, press releases, and more. All of these strategies will help increase your website’s exposure, drive traffic, increase conversions, and boost return on investment, or ROI.
Professional web designers are skilled and knowledgable in creating optimized pages that load fast and seamlessly. They fully understand certain factors that can slow down page loading times such as plugins or large image files.
Did you know that if it takes over three seconds to load a page, over half of visitors will leave it? If your website is full of slow-loading pages, you won’t retain many visitors. This isn’t good for your conversion rates. Your site can’t make good conversions if no one is staying on it long enough. Plus, page speed is an important ranking factor, especially for mobile searches.
Speaking of mobile devices, more and more people are using their mobile devices to perform searches on the web. Nearly 60% of organic searches come from smartphones and tablets. A professional web company has access to the latest tools and technologies to make your website mobile-responsive and compatible.
GREAT FIRST IMPRESSION
Within 50 milliseconds of being on your site, users have already determined whether they’ll stay or leave. This means that you don’t have a lot of time to impress your visitors. Web design is all about creating an attractive page that makes visitors want to stay longer. And when they stay longer, there’s a greater chance of them making a purchase or performing some other key action. Professional web designers will ensure that your site has a clean modern design that is easy to navigate.
FUNCTIONALITY AND CUSTOMIZATION
Great web designers know how to strategically place menus, call-to-action buttons, and scrollbars for easy navigation. There are many templates and themes available on content management systems (CMS) like WordPress to achieve functionality, but that’s all they are – templates. They aren’t customized to your preferences, unless you spend substantial money on paid themes.
What is behind all these design elements that make a site behave the way it does? Code. Professional web designers know coding in and out and can create beautiful, customized designs just for you.
Are you looking for a professional design agency for the launch of your website? At RHDC, our team is highly experienced in designing and building websites and helping companies gain a competitive edge.
Contact us today to learn more about our services.